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DRIVEN DIFFERENTLY

REDEFINING WHAT'S POSSIBLE

Julian McBride is a disabled racing driver competing in the Britcar Endurance Championship

Alongside racing, he works as an ARDS Instructor, Motorsport UK Level 2 Coach and FIA Disability in Motorsport Mentor, supporting drivers, individuals and organisations to develop performance on and off the track

Following a spinal injury that left him paralysed from the waist down, Julian refused to accept that motorsport was no longer possible. Instead, he adapted both his driving technique and the engineering of his race cars to compete on equal terms with able-bodied drivers

Today he combines racing, driver coaching and speaking engagements focused on performance, resilience and mindset

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RACING

Competing in the Britcar Endurance Championship in 2026, Julian has built a successful racing career since beginning in motorsport in 2016, achieving championship class wins, outright race wins and numerous  podium finishes, pole positions and fastest laps.

DRIVER COACHING

As an ARDS Instructor, Motorsport UK Level 2 Coach and FIA Disabled Driver Mentor, Julian provides coaching for drivers looking to develop technique, race craft and performance, drawing on his own lived experience.

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MOTIVATIONAL SPEAKING

Julian delivers talks on performance, resilience and mindset, combining lessons from motorsport, overcoming life-changing injury and more than three decades in corporate technology, sales and cybersecurity leadership.

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ENGINEERED THROUGH ADVERSITY

Julian’s journey into motorsport began following a life-changing spinal injury in 2011.

Diagnosed with Cauda Equina Syndrome, he was left paralysed from the waist down and faced years of rehabilitation to regain partial mobility.

Rather than accepting limitations and letting it define him, he pursued a long-held ambition to race.

Since beginning his racing career in 2016, Julian has built a competitive endurance racing programme while adapting both driving technique and vehicle engineering to compete at national level motorsport.

PERFORMANCE | PARTNERSHIP | PRECISION

Julian works with brands aligned to performance, resilience and technical excellence. Partnerships are structured and professional, built around meaningful brand visibility across elite British motorsport.

From championship competition to corporate environments, every collaboration is approached with clarity and long-term intent.

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START THE CONVERSATION

Whether you’re exploring sponsorship, booking Julian to speak or enquiring about driver coaching, outline your interest below and we’ll respond directly.

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